Insights for agents figuring out AI visibility

Launch guides, local compliance content, and the founder's take — no fluff, no gated PDFs.

Launch guides

The actual facts and methodology, free, no gated PDFs.

FIVE SIGNALS

How does AI decide which letting agent to recommend?

Five signals, not a ranking algorithm.

WHAT IT MEANS

What does the Renters' Rights Act mean for letting agents?

What's actually changing, and why the queries you can win are local, not national.

DO IT YOURSELF

Check your own AI visibility score

An interactive walkthrough of the same test we start every audit with. Free.

Compliance, made local

National legislation tied to a named local market — the winnable version of a query a national site will never bother answering specifically.

WORKED EXAMPLE

What does the Renters' Rights Act mean for landlords in Bolton?

The same national deadlines, written for one real place instead of the whole country.

The founder's take

Pieces that start life as a LinkedIn post, published here in full.

FOUNDER'S TAKE

Is being on Rightmove enough for AI visibility?

The most common objection I hear, and why it's the easiest one to move past.